Data Enrichment for Logistics & Transportation
- Improve asset and inventory management
- Increase customer satisfaction
- Optimize route planning
- Reduce costs
Works with TMS • FMS • WMS • ERP

What is Data Enrichment in Logistics
Turn raw shipping details into reliable, decision-ready data. Enrich orders, shipments, and inventory records by adding missing attributes, validating what’s there, and standardizing formats so every downstream system agrees. Correct inconsistent addresses, normalize units (kg vs. lbs), and verify requirements so teams plan, book, and track without rework.
Strengthen planning by unifying siloed inputs from email, PDFs, Excels, portals, TMS/WMS/ERP, telematics, and carrier feeds into a single, trusted view.
Protect margins and service levels by fixing the biggest source of avoidable cost: incomplete or poor- quality delivery data. Reduce failed or delayed deliveries by validating and enriching addresses and location identifiers before dispatch.

Benefits of using Shipix for Data Enrichment

Operations Acceleration
Accelerate operations by extracting structured data from emailed orders and attachments, then enriching each record with verified locations, standardized product and packaging details, and ready-to-book transport attributes. Reduce manual typing, minimize exceptions, and publish clean data to your TMS, WMS, and finance tools in real time.

OTIF & Customer Experience
Boost on-time, in-full (OTIF) with address verification, code mapping (UN/LOCODE, IATA, ISO), and automated checks that catch inconsistencies before they hit the road. Improve customer experience by turning noisy inputs into predictable, trackable shipments with accurate ETAs and responsive notifications.
Enriching existing logistics data
Unify scattered shipment facts into complete, standard records. Map shipper/consignee fields from emails and PDFs, fix units and dimensions, add pallet and stackability attributes, and attach codes (UN/LOCODE, ISO, HS) so booking, labeling, and customs run smoothly.
Real use case: An Amsterdam-based freight forwarder handling LTL/FTL in Europe received 500+ transport orders per day via email. Shipix parsed PDFs, message bodies,Excels and enriched addresses with geocodes, normalized weights and pallet counts, and flagged missing references. Teams created TMS orders automatically and cut manual entry to minutes while reducing pickup failures caused by bad addresses.


Drives efficiency across the supply chain
Eliminate costly touchpoints by standardizing data once and reusing it everywhere. Feed enriched data into routing, dock scheduling, yard, and finance workflows to prevent repeated corrections. Reduce documentation prep time with auto-filled, accurate fields and fewer back-and-forths with partners.
Independent benchmarks show that gen-AI-assisted document generation can significantly shorten lead times for transport paperwork and reduce coordinator workload, and Shipix delivers these capabilities out of the box.
Better Inventory Management and demand forecasting
Stabilize stock and service levels by reconciling SKU master data, packaging hierarchies, and lead-time calendars across systems. Attach supplier/plant IDs, reorder thresholds, and historical movement patterns to improve forecasts and replenishment.
Equip planners with clean, comparable datasets so they position inventory closer to demand and reduce waste.


Increased Customer Satisfaction
Deliver first-time-right deliveries by validating addresses, time windows, and access constraints up front. Enrich shipment records with precise locations and contact preferences to reduce “where is my order?” calls and missed appointments, problems often caused by bad or incomplete address data. Drive loyalty and referrals with predictable service.
Role of Shipix AI in Data Enrichment

Verification
Check and refresh key fields against trusted references and live signals to ensure accuracy and recency.

Supplementation
Add missing context like geocoordinates, service hours, and compliance fields for confident planning.

Integration
Consolidate feeds from email, portals, APIs, and systems into one usable dataset with golden records.

Standardization
Normalize units, formats, currency, and code systems so systems interoperate seamlessly.

Continuous Improvement
Learn from exceptions and feedback to reduce manual touches as organizations scale AI operations.
Frequently Asked
Questions
What is data enrichment in logistics?
Data enrichment is the process of taking raw, often incomplete shipping data and turning it into accurate, standardized, and decision-ready information. It involves validating existing details (like addresses), adding missing attributes (like geocoordinates or UN/LOCODEs), and standardizing formats (like converting pounds to kilograms). The goal is to create a single, trusted view of your shipments that all your systems—from your TMS to your WMS—can understand and use effectively.
Why is high-quality data so important in the supply chain?
Poor-quality data is a primary source of avoidable costs and service failures in logistics. Incomplete or inaccurate information leads to failed deliveries, shipping delays, and costly rework. By enriching data upfront, you protect your margins and service levels. Clean, reliable data ensures that route planning, customs documentation, and customer communication are precise, which strengthens your entire supply chain.
How does data enrichment help reduce logistics costs?
Data enrichment directly reduces costs by minimizing errors and manual work. Key benefits include:
- Fewer failed deliveries by validating addresses and locations before dispatch.
- Reduced manual data entry by automatically extracting and structuring information from emails, PDFs, and spreadsheets.
- Faster documentation prep with auto-filled, accurate fields for customs and booking.
Eliminating repeated corrections by standardizing data once and sharing it across all your planning, scheduling, and finance workflows.
What are some examples of data enrichment in action?
A common use case is processing transport orders that arrive via email. For example, a freight forwarder receiving hundreds of orders daily can use Shipix to:
- Parse PDFs and email bodies to extract shipper and consignee details.
- Correct and verify addresses, adding precise geocodes for routing.
- Normalize units, such as weights and pallet counts.
- Add crucial codes, like UN/LOCODE, ISO, and HS codes, to streamline booking and customs.
- Flag missing references before an order is created in their TMS.
This transforms a manual, error-prone process into an automated workflow that prevents pickup failures and speeds up operations.
How does Shipix use AI to automate data enrichment?
Shipix uses purpose-built AI to read and understand unstructured logistics data and output clean, standardized records. The process involves several key steps:
- Verification: Checking fields like addresses, company IDs, and SKUs against trusted sources to ensure they are accurate and up-to-date.
- Supplementation: Adding missing context like geocoordinates, facility service hours, or special access notes.
- Integration: Consolidating data from various sources (email, APIs, ERPs, telematics) into a single, reliable dataset.
- Standardization: Normalizing units, date formats, currencies, and industry codes so all systems can interoperate smoothly.
Continuous Improvement: The AI learns from exceptions and user feedback to become more efficient over time, reducing manual intervention as you scale.
How does enriched data improve customer satisfaction?
Enriched data helps you deliver a "first-time-right" experience. By validating delivery addresses, time windows, and access constraints upfront, you significantly reduce the chance of missed appointments or delays. This means fewer "Where is my order?" calls and a more predictable, reliable service for your customers. Providing accurate ETAs and responsive notifications, all powered by clean data, helps drive customer loyalty and referrals.
How quickly can I integrate Shipix with my current systems?
Shipix is designed for rapid implementation. You can connect your TMS, WMS, or ERP systems in days, not months. Simply start with your current workflow—whether it's emailed orders, PDF tenders, or spreadsheets—and let Shipix turn that unstructured information into clean, enriched, and book-ready data that flows directly into your core operational tools.
Try Out Shipix Data Enrichment Tools
Start with your current workflow as the emailed LTL/FTL orders, PDF tenders, and partner spreadsheets and let Shipix turn them into clean, enriched, book-ready data. Connect TMS/WMS/ERP in days, not months. Improve data quality, speed up planning, and deliver a smoother customer experience from quote to POD.